Something Sweet

Something Sweet is the monika of my good friend's mother Jane Hankinson. Jane is a brilliant cake baker, and has been baking gorgeously tempting cakes for years. Jane required an identity to be able to establish herself in the already busy world of cake making. I helped Jane stand out from the others by creating her a brand name to give her some real substance to compete with even the most respected cake entrepenueros. The bright shade of pink was chosen to reiterate Jane's need to step away from the norm. It also represents Jane's elaborative cakes and her ability to put just about anything you think of in cake-form. I'm getting hungry.